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How To Build An Amazon Agency from Scratch

Dec 23

Running a business online or offline is a challenging task. You need to be always on the ball because there is always a possibility that you will be able to get success, but there is also a possibility that you won't. In that case, a great way to make money is to become a full service amazon agency that can sell and market your product on the Amazon platform, and you will get a commission from each sale they make on Amazon.

If you're looking to start an Amazon agency from scratch, it's easier than it may seem. But first, you need the correct information and tools. Here are six ways to build a successful business on Amazon:

Get an Amazon seller account.

If you're using the portal, there's no need for any special software or hardware—go through the application process and follow its instructions. You can expect it to take between 30 minutes and two hours, depending on how quickly you can complete each step (and what happens if there are errors). If you're applying directly from their site, things might be a little more complicated because they'll want full access not just to one product but all of them at once, so make sure everything looks good before submitting! 

Find a product niche. 

  • Find a product niche.
  • Understand what your customers want
  • Choose a product you are passionate about

To be successful, you need to understand who your customers are and what they want. Do some research on trends in the market. Try to figure out what products people want next year, not just this month or next week. 

Set up your business

Now that you have a clear image of what a full service amazon agency looks like, it's time to set up your business.

  • First, open a bank account with an EIN if you haven't already done so (you can find out how here). This will be the foundation for all your future financial transactions and tax filings.
  • Next, register for sales tax in every state where you sell products through the Amazon inventory management or the FBA program (and any other countries where applicable). It's best practice to do this from scratch rather than using something like Turbo Tax or H&R Block because it makes things easier when it comes time for filing taxes at year-end!

  • Register for a business license in each state where business operations take place; this includes registering with your state's Secretary Of State Office. If needed, filing. Law requires an annual report to be submitted within 30 days of the end of each fiscal year. Including a copy of the form 1065 U-1 income tax return for each employee(s). Who is working full time during their employment periods on a regularly scheduled basis, and who has Contracted with you? At least as much as 40 Hours per week or less than 40 hours per week.

    Keep in mind that most states require companies that sell products internationally. Foreign sellers sites like Amazon seller central are required to file separate forms 1042S. Represents sales made directly through Vendor websites such as woohoo or Shopify plus other online stores.


Launch your brand and products on Amazon 

  • Create a listing on Amazon.
  • Upload images of your product to the listing page, then choose the image size and click "Next" in the top right corner of your screen. A pop-up window will appear asking if you want to upload multiple images or just one at this time; click "Upload All Images" if you have more than one photo ready to go!
  • Set a price for your product (or products). This is where things get tricky—you don't want to set it too low because then people won't be willing to pay for it, but neither do you want people who are going through their lives without any income to realize how cheaply something costs, so they'll buy more than one thing from us! It's tricky territory here; we've seen great results when pricing our products at $19 per unit instead of $10 per unit."

Create a website and social media presence

  • Create a website. You'll need to have your domain name and create a site that is easy to update with new products or information.
  • Create social media accounts on Facebook, Instagram, Twitter (ideally), Pinterest, LinkedIn, and YouTube. Create an email list so customers can easily stay in touch after buying from you!

Get reviews for your products.

As a new Amazon seller, getting reviews for your products is essential. Reviews are the best way to increase sales and improve your brand image with customers. They also help you avoid being sued by angry customers who claim they were misled or scammed into buying something expensive and useless.

  • How do I get reviews?
  • You can ask people in person if they would be willing to write a review for you on Amazon. If not, consider doing free advertising through social media or emailing friends and family members who might be interested in purchasing from you again in the future - this allows them to get their name out there too!

Use Amazon advertising services.

Amazon advertising services are a great way to get started if you need the budget for an entire agency. 

One of the main benefits of using Amazon advertising services is that it allows you to focus on building your client base while someone else handles the heavy lifting of getting ads in front of people online. You'll still have access to all the tools and technology needed, but instead of needing someone else's expertise on top of yours, this can save time and money by allowing you more time with clients rather! 

Update your listings.

For full service amazon management, you'll first want to update your listings. This means updating product descriptions and bullet points with new information or images. You can also add videos or even sound effects if they relate to the product in some way. Do this for all of your listings!


The most important thing you can do for your business is to create a website. You'll need to have your domain name and create a site that is easy to update with new products or information. Create social media accounts on Facebook, Instagram, Twitter (ideally), Pinterest, LinkedIn, and YouTube. Create an email list so that customers can easily stay in touch with you after they buy from youOnce you've updated your listings, it's time to get some reviews. 

You'll want to start with the products that have a high number of sales and reviews already. This will allow you to get more organic search traffic from Amazon.!

A successful Amazon agency is possible with the right tools, resources, and knowledge.


  • A CRM (Customer Relationship Management) tool will allow you to track critical data about your clients, such as their names and email address, so it's easier than ever for them to find what they're looking for on your site or in one of your listings.
  • A sales psychology training course will teach you how people think at different stages of buying online—and what they need from an agency like yours!



We hope you were motivated by this article to take the next step to build your full service amazon agency. You now have the knowledge and tools to start working with Amazon clients. To get started, download the Amazon Seller App on your phone. This app will help you stay on top of your Amazon business to maximize your time and build a reputation in the Amazon marketplace.